In addition to Coles’ efforts to reduce food and other waste across its stores and throughout its supply chain, the business is working closely with suppliers to develop great tasting products that help reduce food waste from farms.
In February 2018, Queensland vegetable grower Matt Hood from Rugby Farms worked with Coles to launch three new Coles own brand vegetable products: zucchini noodles, sweet potato noodles and sweet potato chips.
These new products help reduce food waste and increase overall crop yields by utilising vegetable pieces that typically would not be sold at retail level.
In 2017, Coles also launched a new range of Coles own brand banana products, including frozen banana pieces, banana bread and muffins, using bananas that might otherwise have gone to waste.
Cauliflower and broccoli are also being used for frozen products and new products such as broccoli and cauliflower rice.
By mapping food waste in the supply chain and at farms, Coles is continuously identifying opportunities to make a positive difference.